carnevalemanfredonia.it
» » The eProcess Edge: Creating Customer Value Business in the Internet Era

eBook The eProcess Edge: Creating Customer Value Business in the Internet Era download

by Peter Keen,Mark McDonald

eBook The eProcess Edge: Creating Customer Value  Business in the Internet Era download ISBN: 0072126264
Author: Peter Keen,Mark McDonald
Publisher: Computing McGraw-Hill; 1st edition (June 16, 2000)
Language: English
Pages: 300
ePub: 1519 kb
Fb2: 1782 kb
Rating: 4.7
Other formats: lrf lit lrf mbr
Category: Work and Money
Subcategory: Marketing and Sales

Keen and McDonald have identified the approaches and steps necessary to create wealth through raising efficiency and combating .

Keen and McDonald have identified the approaches and steps necessary to create wealth through raising efficiency and combating commoditization found on the Web. Its not about just knowing what to do; its about knowing how to implement processes, and turning innovation into execution. Their chapters on "out-tasking" and "in-sourcing" are helpful for those not familiar with these concepts.

by Peter Keene, Peter Keen, Mark McDonald. This work focuses on teaching IT leaders how to implement hyper-efficient business processes in the e-commerce market, and the second book in the ComputerWorld Books for the IT Leaders series.

Goodreads helps you keep track of books you want to read. Start by marking E-Process Edge: Creating Customer Value and Business Wealth in the Internet Era as Want to Read: Want to Read savin. ant to Read.

Author: Peter Keen, Mark McDonald. Focusing on teaching IT leaders how to implement hyper-efficient business processes in the e-commerce market, this practical handbook offers helpful advice on how to to develop efficient systems, enhance automation, reduce costs, and create ways to enhance one's competiveness in the e-commerce market. Download The eProcess Edge: Creating Customer Value & Business in the Internet Era by Peter Keen, Mark McDonald free. The eProcess Edge: Creating Customer Value & Business in the Internet Era by Peter Keen, Mark McDonald fb2 DOWNLOAD FREE.

Keen Peter; McDonald Mark This work focuses on teaching IT leaders how to implement hyper-efficient business processes in the e-commerce market, and the second book in the ComputerWorld.

Keen Peter; McDonald Mark. Book and Jacket appear to have hardly been read and are both in As new condition throughout. No Hype, Its Reality. Companies are jumping onto the e-commerce bandwagon, but are struggling to remain profitable. Competitors are attacking, customers are gaining power and pricing power is tumbling.

Keen, Peter G. W; McDonald, Mark. ark:/13960/t9q24zg1b.

Recommended Literature The eProcess Edge: Creating Customer Value and Business Wealth in the Internet Era (6/00) By Peter Keen, Mark P. McDonald Published by McGraw-Hill, Published June 2000, 304 Pages. A new thought leadership, eCommerce book sponsored by the firm's Process Competency identifies the approaches and steps necessary to create wealth through raising efficiency and combating commoditization found on the Web. The eProcess Edge was written by Mark P. McDonald, an Accenture associate partner, and Peter Keen, a noted business author of works in the area of business and process.

The e-Process Edge, Creating Customer Value and Business Wealth in the Internet Er. Rabobank, a leading bank in the Netherlands, used digital technology in its unplugged initiative to resolve the conflict between normal banking hours and the hours people would like to bank.

The e-Process Edge, Creating Customer Value and Business Wealth in the Internet Era. Co-Author with Peter Keen. Osborne/McGraw-Hill, 2000.

To learn more, read "The E-process Edge" and discover the key to business success on the internet and how to stay ahead of the competition.

Elolvashatod a Google Play Könyvek alkalmazásban számítógépeden, illetve Android- vagy iOS-eszközödön. To learn more, read "The E-process Edge" and discover the key to business success on the internet and how to stay ahead of the competition.

The e-process edge : creating customer value and business wealth in the internet era, P. Keen, M. McDonald. This dissertation address the issue of Customer Relationship Management (CRM) in e-Business to build customer loyalty.

Focusing on teaching IT leaders how to implement hyper-efficient business processes in the e-commerce market, this practical handbook offers helpful advice on how to to develop efficient systems, enhance automation, reduce costs, and create ways to enhance one's competiveness in the e-commerce market. Original. (Beginner)
Comments: (7)
Unirtay
This book has three key lessons: (1) business models visibly matter a heck of a lot more now than they perhaps did before, (2) excellence in leading e-businesses comes from thier processes and intangible assets of that nature, not flashy Web sites or overweight bank accounts (capital assets), (3) relationship capital makes or breaks an e-Business. The key lesson that I took away from this book was that the Silver Bullet for e-Business success lies in the journey--the process--and those who recognize that can build thier own inimitable silver bullets.
This book is not for those looking for a "formula" or Silver Bullet for e-commerce success. It is for those who realize that the quest for Silver Bullet-like formulas is for those who seek to imitate, not innovate. If anything, once-successful B2C businesses that have been closing down since this past Christmas season should teach us a lesson that little is gained from imitation. Process excellence is what differentiates in the end, and that needs deep understanding of your own business models, and knowledge of your markets. Although the authors do not directly refer to it, the role of knowledge management surfaces implicitly throughout thier discussion ("first learner advantage"). While the authors dicuss e-commerce, much of what this book has to offer is also applicable to e-Business.
This is the kind of business book that comes once every few years, and the one that's best bought in hardcover because of the extent to which I'll probably refer to it. This book is not meant to provide you the right answers, but it will help you ask the right questions. The beauty of this volume is that it describes fundamental, timeless concepts that will remain the same even when the next wave of technology emerges. In my opinion, a few comparative tables and the discussion of Schwab and FedEx alone are worth the cost of this book.
Very highly recommended.
ARE
Keen and McDonald do a great job in addressing issues that companies face in the "Internet Era." The text is well organized and emphasizes the fact that companies do need to focus on their customers and their processes. Their chapters on "out-tasking" and "in-sourcing" are helpful for those not familiar with these concepts. Additionally, the book helps "executive" types really understand the concept of "embedding" rules within a software interface. The chapters that focus on web "touch and texture" and value networks are also insightful. I believe that they did a great job in addressing "process."
However, like many of these types of books, it's written in "consultant" speak aka "Accenture" or "Andersen" speak. It lacks details and quite frankly that is where the devil can be found. The book provides limited examples of successful eCommerce implementations. Believe it or not, Amazon and National Semiconductor are not the only companies that have successfully performed eCommerce implementations. If your looking for technical details this is NOT the book for you. Additionally, the writing is a bit wordy. There are more than one sentence where authors use "thus, that" and other odd gramatical constructs. With better editing, I am sure that the book could have been made a little easier to read.
This a great read to learn more about strategy and process, but be prepared to "wade" through the jargon.
Ueledavi
eCommerce has both blinded and charmed many business people into focusing on the wrong issues and actions for their companies, customers, and investors. Fewer than 20 eBusinesses have achieved consistent eCommerce profitability, and created real customer value.
There are very few worthy how-to books about eCommerce. Customers.com is one such book. However, many other books adopt a "white ivory tower" mentality that fails to explain the nuts and bolts of the eCommerce explosion, and fewer even give clear guidelines on becoming successful in eCommerce
What book should you read to understand the what's and how's of eCommerce?
The eProcess Edge is a must-read for managers (technical and non-technical), C-level officers, consultants, academics, and industry analysts. It is useful to both professionals, and anyone who wants to be a well-informed online customer and potential investor of eBusinesses.
The eProcess framework offers logical and compelling analyses of eCommerce success and failures for the past 5 years, and is based on the lessons learned from a large sample size (80+) of companies across different industries to support its reasonings.
Keen and McDonald provide strong inferential arguments for the importance in eCommerce of: - commerce fundamentals - relationships building - business process excellence - collaborative value networks - electronic interfaces - capabilities sourcing - customer experience.
Technology does not provide all the answers. The integration of people, process and technology is necessary to achieve the eProcess edge for high customer value, and high company profitability.
This is a very practical book. It offfers many lessons-learned, and recommends specific actions. It addresses the challenges and issues for both pure-online only, and traditional "bricks and mortar" companies. It leverages the expertise and insights of two veteran eCommerce experts - backed by the research, analyses, real-world experiences, and talents of their respective companies (Keen Innovations, Andersen Consulting).