» » Marketing Research in Ireland

eBook Marketing Research in Ireland download

by Declan Fleming,Christine Domegan

eBook Marketing Research in Ireland download ISBN: 0717142000
Author: Declan Fleming,Christine Domegan
Publisher: Gill & Macmillan Ltd; 3Rev Ed edition (May 2007)
Language: English
ePub: 1179 kb
Fb2: 1387 kb
Rating: 4.5
Other formats: lrf mbr txt rtf
Category: Work and Money
Subcategory: Marketing and Sales

Declan Fleming, BComm, MBS, Programme Director and lecturer at the National University of Ireland, Galwary. He is completing a PhD at Manchester Business School, University of Manchester, UK. show more.

Purpose The purpose of this paper is to investigate marketing's response to environmental decline and the call for sustainability. Tomorrow's marketing theory is best co-authored with its past, the history of marketing thought. The merits of this co-authoring are deeply rooted in the value this brings to marketing knowledge and the marketing discipline - conceptual, methodological, scientific and pedagogical value.

C Domegan, D Fleming. The Use of Social Marketing for Science Outreach Activities in Ireland. Gill & Macmillan, 2003. MM Barry, C Domegan, O Higgins, J Sixsmith. Social marketing: implications for contemporary marketing practices classification scheme. Social marketing: From tunes to symphonies. Irish Journal of Management 28 (1), 2007.

Discover new books on Goodreads. See if your friends have read any of Declan Fleming's books. Declan Fleming’s Followers. None yet. Declan Fleming. Declan Fleming’s books.

Dr. Declan J. Fleming Marketing . Cairnes School of Business and Economics National University of Ireland Galway +004435391492741 declan.

Master of Business Studies (Marketing) · Marketing · Galway, Ireland. University of Manchester. PhD Business Administration · Marketing · Manchester, United Kingdom. St. Brendan's College, Killarney. Current City and Home Town. Dr. No favourite quotes to show.

Declan Fleming BComm, MBS, Programme Director and Lecturer at the National University of Ireland, Galway and is completing a PhD at Manchester School of Management, UMIST.

Christine Domegan, Declan Fleming. The book is suitable for students on undergraduate, postgraduate and professional courses.

It is very insightful, well structured, rich on practical applications, and written in an easy-to-read style. It successfully integrates established and innovative approaches for capturing, processing and presenting data.

List price Previous priceEUR 6. 3. List price Previous priceEUR 4.