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eBook La McDonalizacion de la sociedad / The McDonaldization of Society (Spanish Edition) download

by George Ritzer

eBook La McDonalizacion de la sociedad / The McDonaldization of Society (Spanish Edition) download ISBN: 8478843310
Author: George Ritzer
Publisher: Popular Editorial; New, Revised edition (June 30, 2008)
Language: Spanish
Pages: 362
ePub: 1507 kb
Fb2: 1635 kb
Rating: 4.1
Other formats: mobi rtf lit mbr
Category: Math Sciences
Subcategory: Agricultural Sciences

Start by marking La McDonalización de la sociedad as Want to Read . My biggest problem with this book is how Ritzer treats rationalization

Start by marking La McDonalización de la sociedad as Want to Read: Want to Read savin. ant to Read. While The McDonaldization of Society is a great about America's commercial priorities and a nice ease-in to Weber, overall it feels like a pet theory, and one which the creator is determined to preserve despite any arguments to the contrary. In such cases, it's best to just roll one's eyes and ask if the author would like fries with his unwarranted assumptions. My biggest problem with this book is how Ritzer treats rationalization. He sees it everywhere as an evil whereas I believe there is an upside as well.

The book asks the following questions: What sets the cultural policies of. .We examined the structure and content of people’s beliefs about the role of business in society.

The book asks the following questions: What sets the cultural policies of sub-states apart from their majority counterparts? Do their cultural policies (and culturally significant policies) evidence a certain form, structure, or approach that helps distinguish them from the approaches of other (often majoritarian) cultures? . The sociological concept of McDonaldization denotes, in the most direct sense, the diffusion of the mode of operation of the McDonald's restaurants chain to other service and retail organizations.

George Ritzer is Distinguished University Professor at the University of Maryland, where he has also been a Distinguished Scholar-Teacher and won a Teaching Excellence Award. He was awarded the Distinguished Contributions to Teaching Award by the American Sociological Association, an honorary doctorate from LaTrobe University in Australia, and the Robin Williams Lectureship from the Eastern Sociological Society.

Includes bibliographical references and index. An introduction to McDonaldization - McDonaldization and its precursors : from the iron cage to the fast-food factory - Efficiency : drive-throughs and finger foods - Calculability : Big Macs and little chips - Predictability : it never rains on those little houses on the hillside - Control : human and nonhuman robots - The irrationality of rationality : traffic jams.

According to George Ritzer, McDonaldization is defined as the process by which the principles of the fast-food restaurant are coming to dominate more and more sectors of American society as well as of the rest of the world

According to George Ritzer, McDonaldization is defined as the process by which the principles of the fast-food restaurant are coming to dominate more and more sectors of American society as well as of the rest of the world. Toys R Us, WalMart, Gap, Jiffy Lube, and Home Depot are all examples of companies that want to become the McDonald’s of their industry.

McDonaldization is a McWord developed by sociologist George Ritzer in his 1993 book The McDonaldization of Society. For Ritzer, "McDonaldization" is when a society adopts the characteristics of a fast-food restaurant. The process of McDonaldization can be summarized as the way in which "the principles of the fast-food restaurant are coming to dominate more and more sectors of recent idea about the worldwide homogenization of cultures due to globalization.

I f I was to begin a book like this today, rather than in the early 1980s (when my first essay on McDonaldization was published), there would be good reasons to at least consider titling it the Starbuckization of Society. In fact, in a recent USA TODAY interview, I used just that expression, Call it the Starbuckization of society. Starbucks has created the image that they’re cutting edge. 1 Not only does this statement prioritize Starbucks, but it implies that McDonald’s is no longer perceived as being in the forefront.

George Ritzer's seminal work of critical sociology, The McDonaldization of Society, continues to stand as one .

George Ritzer's seminal work of critical sociology, The McDonaldization of Society, continues to stand as one of the pillars of modern day sociological thought.

George Ritzer introduced the concept of McDonaldization with his 1993 . According to Ritzer, the McDonaldization of society is a phenomenon that.

George Ritzer introduced the concept of McDonaldization with his 1993 book, The McDonaldization of Society. Since that time the concept has become central within the field of sociology and especially within the sociology of globalization. According to Ritzer, the McDonaldization of society is a phenomenon that occurs when society, its institutions, and its organizations are adapted to have the same characteristics that are found in fast-food chains. These include efficiency, calculability, predictability and standardization, and control.

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